Setsubun, or the “seasonal division,” is a unique Japanese tradition celebrated around February 3rd. Marking the eve of Risshun (the start of spring), it has long been observed as a time to cleanse away evil spirits and invite good fortune. One of the most iconic customs is mame-maki (bean-throwing).

The Origins of Setsubun and Mame-Maki

The roots of Setsubun date back to the Heian period (794–1185), inspired by ancient Chinese customs. During mame-maki, roasted soybeans are thrown while chanting, “Oni wa soto, fuku wa uchi!” (Out with demons, in with fortune!). This symbolic act is believed to drive away bad spirits and bring prosperity. Children often enjoy participating in the ritual, sometimes with a family member dressed as an oni (demon), adding a playful element to the tradition.

The Tradition of Eho-Maki (a lucky sushi roll)

In recent years, Eho-maki (a lucky sushi roll) has become a key part of Setsubun. The custom involves eating an entire sushi roll in silence while facing the year’s Eho (lucky direction). This act is said to bring good fortune for the year. Eho-maki typically contains various fillings, symbolizing happiness and health, and offers a delicious way to enjoy the celebration.

How to Celebrate Setsubun Anywhere

If you’re new to Setsubun, there are simple ways to join in the fun. Try throwing roasted beans at home while reciting the traditional chant, or purchase an Eho-maki from a Japanese store and enjoy it while facing the lucky direction. Making your own sushi rolls can also be a delightful way to personalize the experience.

While Setsubun has its roots in Japanese culture, its message of renewal and hope is universal. It’s a celebration that anyone can enjoy, blending tradition, fun, and good food.

Whether you choose to toss beans or savor a sushi roll, Setsubun is a wonderful opportunity to embrace a unique cultural tradition while welcoming good fortune for the year ahead.